Behind the Rebrand

Behind the Rebrand

Formerly known as Jane & Tash, meet our newly launched elevated look and name, de Savary London. Whilst our essence remains the same, this rebranding marks an exciting chapter in our ongoing story.

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Formerly known as Jane & Tash, meet our newly launch elevated look and name, de Savary London. Whilst our essence remains the same, this rebranding marks an exciting chapter in our ongoing story.

This year we've been working behind the scenes to curate not only a new brand image but our strongest collection launch to date.

"My Jane & Tash journey started in 2015 and we have had many amazing years, each year growing bigger and bigger..

..I have learnt so much over the last 9 years, the highs and lows, and so I am really excited to share with you that we are rebranding to de Savary London. This is a natural evolution of the brand as we are embarking on this new chapter where we eleavte the aesthetic and vision of the brand to reach new heights.”

- Tash de Savary

Introducing the Autumn Collection, This collection is more than just a seasonal lineup; it’s a refined blend of classic designs and fresh innovations. We’ve thoughtfully revisited our existing pieces, enhancing them with subtle updates that elevate. Expect to find improved fits, richer textures, and details that speak to our ongoing commitment to craftsmanship. Alongside these enhancements, we’ve introduced new styles that are sure to become staples in your autumn wardrobe.

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